The starting price is the minimum value set at the start of each auction, and does not necessarily correspond to the reserve price.
The reserve price is the lowest price that an auction can be sold for. In order to ensure a fair amount is raised for an auction item, the auction item provider is free to set the minimum price an item must reach in order for it to be won.
If a user makes a bid under the reserve price, they will be notified after the bid has been placed.
In the event that an auction finishes under the reserve price, the user with the highest bid will be notified. They will then have 48 hours to decide if they would like to match the set reserve price amount. If this option is not accepted, the auction will be considered unsold.