City in the Community
Manchester City’s community story began in 1880 when the Connell family of St Mark’s Church in Gorton harnessed the power of football in a bid to unite their community. By providing the opportunity to regularly play the sport, they generated a positive change in behaviours and attitudes in a neighbourhood that was experiencing a range of social issues. By placing the game at the heart of its plans, the Club’s Foundation makes a big difference in local employment, crime prevention, social inclusion and the health and wellbeing of fans, friends and neighbours. In the 2014/15 season, working with more than 40,000 people each year, City in the Community delivered 21 football-based programmes, totalling a huge 53,000 hours of community work. In the first eight months since opening its doors, the new City Football Academy has helped numerous dedicated schemes expand and has further stimulated the ‘football effect’ that remains right at the core of everything the Club aims to achieve. Every week, 30 hours of pitch time is dedicated to local youngsters and adults at the same grounds where the Premier League players train and work. However, it is not just in Manchester where CITC programmes continue to make a difference. They’ve also seen a global impact growing in other cities with clubs as well as cities further afield.