31 August 2017 Better Than Ever...

Did you know that our kids and pets are changing the world? Find out how!

 For Playstation’s 20th anniversary, Sony Computer Entertainment teamed up with CharityStars to auction 50 PlayStation®4 (PS4™) 20th Anniversary Editions to support Terre des Homme. These consoles feature the most innovative technology along with the original gray paint scheme, recalling the first PlayStation design. This limited edition console is a true must-have for every gaming fan.  The winners got a unique collection piece and supported a great cause. The proceeds supported the Terre des Hommes project, which provides direct care to over 600 minors suffering from physical or psychological violence. The campaign reached a goal of more than $100,ooo in support of the Terre des Homme project.   “Here at Playstation, we think that every kid should have the possibility to grow happily, without knowing what violence means. Unfortunately, not all of them have had this privilege. For this reason we’re proud to collaborate with Terre des Homme for this project that we hope could bring happiness and fun to all those children that didn’t have this opportunity.” - Marco Saletta - Sony Computer Entertainment Italy General Manager.

We’ve all played Candy Crush, the addicting app that broke so many records. Conceived by Riccardo Zacconi, the app reached the highest position in every game ranking and had over 45 milion unique monthly users. It was this amazing result that convinced Francesco and Luca, two entrepreneurs in the app business, to bid 25,500€ for the opportunity to have lunch with Riccardo Zacconi. “Both of us really admire Riccardo, since he is one of the few Italians who created a billion dollar company in the same market we operate in. He represents an example from which we can learn so much, and that is why we were extremely interested in the opportunity to visit King headquarters and have lunch with him”, said the auction winners. The proceeds of the auction supported Liberamente Onlus and its project, which helped renovate “La Casa Pediatrica”, the pediatric wing of the Fatebenefratelli Hospital in Milan, Italy. However, Francesco and Luca were not the only winners. Our CharityStars team had its own little victory as well. The hospital thanked CharityStars for the collaboration and the visibility of the campaign, and a plaque with the CharityStars logo was hung in the hospital to remind everyone that even an app can have a “sweet” impact on people in need.

We inform you that on July 24, 2019 CharityStars S.r.l. completed the sale of the entirety of its shares in AidCoin. Domenico Gravagno, the new CEO of CharityStars and Human Versus Machine, the holding company that has acquired 49% of the fundraising platform, said: “the group’s development objectives have led us to concentrate all our efforts on the strategic enhancement of CharityStars, leading platform in the non-profit sector. The “AidCoin” project and its company do not fall within the business plan drawn up in accordance with our Investors and are therefore no longer part of our corporate structure.” Gravagno adds: “CharityStars will continue to be one of the first platforms to accept AidCoin as a form of payment for goods and for making donations”.