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The Prize

"The Cal": the 2011 Pirelli Calendar with a personalised dedication from Alberto Pirelli!

This auction is for an original and limited edition 2011 Pirelli Calendar: they are unavailable for purchase and were only given to a handful of important Pirelli customers and VIPs. For this reason it is a precious heirloom, characterized by images of a certain charm.

The calendar is an original and is in excellent condition.

Alberto Pirelli, the great-grandson of Giovanni Battista Pirelli (the founder of the group), is available to sign a personal dedication on the calendar to the winner.

Karl Lagerfeld, the world-renowned artist and designer, was the creative director for the 2011 calendar. He called the calendar Mythology.

In his Paris studio, Lagerfeld created Mythology, a calendar that reflects one of his deepest passions: the legends and myths of the greek and Roman mythology, the story of the origin of man and the world through the adventures of gods and goddesses, heroes and heroines. On a trip back in time through the universal language of photography, "Mythology" takes us back to the roots of classical civilization. The 36 photos that make up the 2011 Calendar show 24 different subjects, including gods, heroes and myths. All photographs are in black and white, a choice that gives character to the images, exalts the beauty of the bodies through the strong color contrast and gives three-dimensionality to the figures through the clever use of lighting. "Actresses and models bring these new heroes to life and depict a new concept of beauty," says Karl
Lagerfeld proposes, through the 2011 Pirelli Calendar, an idealistic representation of immortal beauty. Beauty, youth, worship and desire depict the new concept of beauty and embody the modernity in mythology.

There are 21 involved in this edition: 15 female models and 5 male. The women include the American actress Julianne Moore, the Italians Bianca Balti and Elisa Sednaoui, the Danish model Freja Beha Erichsen, the Brazilian Isabeli Fontana (already photographed in the 2005 Calendar by Patrick Demarchelier and in 2009 by Peter Beard), the Polish Magdalena Frackowiak and Anja Rubik, the Australian Abbey Lee Kershaw (who debuted in the 2010 Calendar by Terry Richardson), the Indian Lakshmi Menon, the US Heidi Mount and Erin Wasson (who debuted in the 2005 Calendar by Patrick Demarchelier), the Russian Natasha Poly, the Dutch Lara Stone and the Canadian Daria Werbowy (already chosen by Peter Beard in calendar 2009), the Austrian Iris Strubegger and Jamaican Jeneil Williams. The men include the French Baptiste Giabiconi and Sebastian Jondeau, Americans Brad Kroenig and Garrett Neff and English Jake Davis.

 Alberto Pirelli has decided to auction this item to support NAM - Nobel a Mogol.


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Conditions: The winner will be notified via email and will receive the item within 10 working days of payment being received. Need more information? Email [email protected] or ring us on 0203 301 5800.

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Item #P4313

Service Fees apply to this lot: these are service fee that are commonly applied by auction houses for the sales of this type of service. This service includes the sourcing of lots, quality control, storage, sale and customer support. The minimum Service Fees applied to this lot will be €9.95.

The total cost for this lot does not include shipping costs, which are not specified until auction closing and vary according to the size and weight of the item, as well as the recipient's address. The minimum shipping cost is €19.95. Tickets, vouchers and goods are generally shipped via courier and must be signed for on delivery, unless otherwise stated. In some cases tickets will be left in the auction winner's name for pick up at the ticket office of the event location.

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