The Prize
Get your hands on two invites to attend the Aniye By show presenting the Spring/Summer 2020 women's collection.
You and a friend will enjoy one of the hottest fashion shows in the Milan summer calendar.
Aniye By is an Italian brand that was founded in Carpi in 2000 by Alessandra Marchi, designer who defines her brand as “revintage”, a reference to vintage pieces reworked with a modern and contemporary chic feel.
The runway show will take place at 6pm on July 15, 2019 at Tenoha in Via Vigevano 18, Milan, Italy.
The Cause
“Life is about choices, not opportunities”.
Since 2008 Officina Creativa, Social Cooperative owner of the “Made in Carcere” brand, has been offering work and social rehabilitation for female prison inmates. Thanks to this project, these women can earn an honest wage in order to be sent home, thus keeping a tight yet physically distant relationship with their families.
Prison must be a place for re-education not only for those incarcerated, but society as a whole – every mistake can be fixed to change and improve.
Made in Carcere is a socially-conscious project, conceived to support a neglected and invisible part of the world. It opts for both “inner and outer” social well-being:
- For those who work, by decreasing reoffending of 80%;
- For those who buy the ethical trinkets and gadgets, by promoting a human rehabilitation project;
- For the companies supplying fabrics (leftovers, off-cuts and samples), by safeguarding the environment from pollution;
- For those who hand down the experience and promote the good practice worldwide.
MADE IN CARCERE trinkets look at the future and are full of passion, originality, hope and dignity. Choosing MADE IN CARCERE means promoting a new social well-being and a world filled with hope.
