Cool Earth is an NGO that works with rainforest communities to halt deforestation and its effect on climate change. They put local people back in control, giving them the resources they need to keep their forest intact. And, by protecting rainforest on the frontline of deforestation, Cool Earth's partners shield millions of acres of neighbouring forest. It is an approach that research is continually proving to be the most effective way to keep rainforests standing. Cool Earth's mission is to end the cycle of deforestation that entrenches communities into further poverty. Through investments in health, education and livelihoods, Cool Earth has helped transform vulnerable villages into thriving communities that earn more from keeping the forest standing than they could earn from clearing it. No boardrooms, no fenced-off reserves—just local people safeguarding the future of their forest and the future of the planet.